Are you going it alone?

To cover long distances, ducks, geese, and pelicans (among other birds) fly in formation. By forming a V, they help one another out — a lot. One study determined that 25 birds flying in formation can travel up to 70 percent further than a solo bird.

Pelicans at Edisto Island, SC (photo by Margaret Lukens)

Take a lesson from the birds: make sure you’re not trying to go it alone to meet your goals. Who you add to your “flock” will depend on the size and nature of your business. Some of the professionals who may be able to improve your mileage include:

  • Attorney. When you need legal advice or representation is not the best time to begin searching for a lawyer.
  • Bookkeeping or accounting firm. You may be able to do your own bookkeeping and taxes, but rarely is it the best use of your time.
  • Coach, mastermind group, or accountability partner. We all do better with someone listening to our goals and urging us toward completion.
  • Collection agency. For some solo entrepreneurs and small businesses, a good collection agency can make a substantial contribution to the bottom line by recovering money from non-paying clients.
  • Computer doctor. Having help on-call can save hours of downtime and a world of headaches for the business too small for in-house IT staff.
  • E-business expert. The range of options for online commerce changes by the day. An expert can be worth every penny if any significant part of your business involves online sales and marketing.
  • Payroll company. Unless payroll is your business, it’s best not to do this one for yourself.
  • Virtual assistant. Even the smallest business can find help with scheduling, research, communications, and other tasks at an affordable price.

Do necessary but distracting family and home responsibilities take you away from your genius work? Ask whether a dog-walker, private personal chef, or housekeeper could give you back needed hours.

Is there someone here you need to team up with? Have you added someone to your team? Leave a comment.


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